In it’s bid to foster transparency, prioritize consumer welfare, and champion industry excellence, the Association of Communication and Marketing Managers of Banks and other financial institutions (ACAMB) gathered together distinguished egg- heads at the prestigious Bankers House on Adeola Hopewell Street Victoria Island for the 3rd ACAMB Stakeholders Conference 2024.
The conference provided a forum to holistically discuss customer experience issues as they affect accessing banking and financial products and services in Nigeria under the theme: “Building Bridges: Collaborative Solutions for a Trusted Banking and Financial Services Experience.”
President of ACAMB,, Rasheed Bolarinwa in an address of welcome to the occasion said “the aim of the conference is to bridge the past, present, and future, fostering collaborative relationships, transparency, and innovation; a testament to our collective responsibility to address consumer concerns and cultivate an inclusive, resilient, and consumer-centric banking and financial services landscape in Nigeria.
While insisting that the conference was pivotal to the Banking and financial services sector in Nigeria Bolarinwa explained that “the conference serves as a critical forum to address and resolve key consumer issues, providing a holistic understanding of Nigeria’s banking and financial services landscape.
He acknowledge the symbiotic relationships that exist among the Central Bank of Nigeria (CBN), Deposit Money Banks (DMBs), other financial institutions and regulators, and vital players in the Insurance and Pension industry, including NAICOM and PENCOM, as well as consumer protection agencies and the Nigeria Inter-Bank Settlement System (NIBSS), for their role in ensuring stability in the financial sector, adding that the main objectives of putting the event together are to educate consumers and foster their ability to make well-informed decisions about banking and financial services. By creating a platform for open and constructive dialogue among consumers, regulatory bodies, the media, and financial institutions ” by ‘striving to build mutual understanding and trust.
“Furthermore, we seek to reinforce the reputation of our industry and as representatives of the banking and financial services sector, ACAMB is dedicated to cultivating positive perceptions within Nigeria, sub-Saharan Africa, and beyond.
“We are here to deepen stakeholders’ understanding of existing and evolving CBN regulations, promoting a compliant and trustworthy environment.” He added.
While harping on the importance of innovation and the need to explore opportunities for progressive solutions that enhance customer satisfaction and inspire Banks and other financial institutions to adopt forward-thinking approaches, the ACAMB President stated
“You would all agree with us in ACAMB that
The Nigerian banking and financial services sector is marked by resilience, adaptability, and innovation, stands as a beacon of stability amid economic fluctuations”.
Reiterating that the consumer protection agencies will continue to play a crucial role in safeguarding public interests, ensuring fair practices, and nurturing a culture of transparency both now and in the future, Bolarinwa commended all whose invaluable contributions have ensured the success of the conference, declaring “Together_ , we can build a more trusted and dynamic financial services environment.*
He enjoined all present to make the event a milestone in the journey towards a brighter future for the nation’s banking and financial services industry.
Meanwhile, President and Chairman of Council of the Chartered Institute of Bankers of Nigeria, CIBN, Prof. Olanrewaju Pius Oladeji, FCIB, noted that the choice of the theme is not only timely but also essential, and a closely knit collaboration between bankers and the distinguished Marketing and Communication
professionals in ACAMB which has the potential to significantly shape the banking industry, by deepening the culture of trust, upon which customer loyalty, investor confidence, and
the overall stability of our financial system rests.
He further notes that, throughout history, collaboration has been lauded as a clear gateway towards
success.
Prof. Oladeji emphasized the need for all to “embrace the spirit of collaboration and work together towards
a common goal: a trusted and thriving banking sector that serves the needs of our society, further stated,
“Looking beyond 2024, collaboration is not just a buzzword, it is a strategic imperative. By working
together, we can create synergies that ultimately lead to improved customer experiences.
” Let us build these bridges, not only for the present but for future generations.”