BY DAPHNE UDUNEJE
Poised to continually add value to the Nigerian economy, while making a diffidence in the ever competitive automotive industry, Mikano Motors has again made good its promise as it hands over a braid new Changan CS35, to Chibundu Victor Chisom, who emerged winner of the just concluded Mikano Changan Creators Challenge.
The car was presented to the winner in a grand celebration at Mikano’s , showroom in Victoria Island, Lagos, marking the grand finale of the challenge , and positioning Mikano Motors as an organization which lives up to its Corporate Social Responsibility (CSI).
Speaking at the event, Syam Abdul Kadir, National Head of Operations Mikano Motors, reaffirmed the brand’s commitment to empowering the creative ecosystem, emphasizing its belief in the value of creativity as a driving force for growth, expression, and opportunity. Pointing out that, the main aim of the initiative is to support creators in their creative journey and enable them to grow exponentially.
Kadir further explained that, Mikano Changan Creators Challenge, was an initiative created to recognise, support and invest in Nigeria’s growing community of digital creators.
“The Mikano Changan Creators Challenge stands as one of the ways Mikano continues to contribute meaningfully to the society by investing in people, supporting talent, and creating opportunities where creativity can thrive.
“ More than a competition, the Mikano Changan Creators Challenge represents a commitment to giving back building pathways, opening doors, and recognizing the individuals who are shaping the future through their creativity”. He said.
According to him,“The challenge was designed with a clear intention to create a platform where young creators are seen, heard, and rewarded for their originality, effort, and storytelling.
“Creators were tasked with showcasing their creativity and ideas around Mikano Changan Cars. Across weeks of participation, they expressed their voices, perspectives, and ideas, turning everyday creativity into meaningful expression.
“After a series of intense selection of winners, the contestants were shortlisted and the winner was chosen by a panel of notable judges which includes Bovi Ugboma, Doris Ogah, Chioma Ude, Joelle Haykal represented by Syam Abdul Kadir, and Oluseyi Asurf Amuwa, whose experience and perspective helped shape a fair and thoughtful selection process.”
Aside the brand new car awarded the winner, which Mikano said was not just a win, but a recognition of his creative journey, “The vehicle also comes with a 6-year warranty and nationwide after-sales support, reflecting long-term value and reliability. One thing stood clear: creativity was at its peak”.
In Mikano and Changan’s commitment to the creative economy, the first runner-up, Princess Tony Jessica Omusuku, received a cash reward of ₦3million, while the second runner-up, Oluwamayowa Philip, received a cash reward of ₦ 1.5million. In addition, the remaining top finalists were each awarded ₦500,000 in recognition of their dedication, consistency, and creative excellence throughout the challenge.
Speaking on the recognition, the winner, Chibundu Victor Chisom, expressed deep appreciation for the opportunity, describing the moment as a meaningful recognition of their creativity and a reminder that when given the right platform, creativity can truly open doors.
He further noted that, Mikano’s support for content creators played a significant role in creating opportunities like this and encouraged other creators to stay consistent and continue pursuing their creative journey. “ As the winners celebrate this moment, the broader message remains clear: when creativity is supported, it grows, and when it grows, it transforms lives, communities, and possibilities.” .He said.
The event also featured a panel session with respected voices in the creative and media space, who shared insights on the importance of nurturing creativity, the evolving landscape of digital expression, and the role of platforms that create real opportunities for emerging talent.
The conversation reinforced a shared understanding that creativity thrives when it is supported, encouraged, and given room to grow.
The occasion was further enriched by the presence of notable personalities from the entertainment and film industry, including Jemima Osunde, KieKie, Rita Dominic, and Patrick the Bassist, a former winner of a previous challenge, alongside the 19 shortlisted creators. Their presence reflected a community that continues to grow through collaboration, shared experiences, and mutual support.